Today, more than ever before the value of your information ranks near the top of your company's list of assets. From individual customer purchase histories and prospect information to sales analysis - maintaining and protecting this data is paramount to your continued success. How would you describe your customer? Is your customer a consumer, a business or both?
Is the ideal consumer for your product or service married? Do they have children? Should you market to small local businesses or should you look at a larger geographic area? Capturing, maintaining and analyzing data is crucial to your success.
With Directions examines your current situation and develops a data strategy geared toward identifying your customers, their characteristics, buying habits and a variety of means by which you can best reach them. From a marketing standpoint, we will work with you to select and implement a CRM (Customer Relationship Management) system if you don't currently have one in place. If you are using a CRM solution we can help you maximize the features and benefits available from the system.